A majority of Americans believe climate change will be catastrophic over their lifetime (68%), according to a new study.
A survey of 2,000 American adults examined their attitudes towards protecting the environment and found that Gen Z (84%) and millennials (75%) are particularly likely to feel that climate change will affect their future.
However, just over a third of all respondents feel informed about the environment (35%). And every ninth admits that they are not sure about understanding how waste affects the environment, but most of them would like to know more (77%).
The survey also examined people’s thoughts when it comes to doing their part of the job and found that more people believe that large corporations have a greater responsibility to society (30%) by donating or standing up for important causes rather than before individuals and the government.
Millennials especially agree with this (34%), while Gen Z strongly believes that people are the most responsible (49%).
One in eight people do not believe that their ethical choices, such as recycling, participating in protests or signing petitions, have an impact on the world, with Generation X (13%) and Baby Boomers (20%) respondents primarily believing in it.
A survey conducted by OnePoll for Chinet found that many agree that it can be difficult to be informed, with 72% saying there is more societal pressure than information about what they can do to bring about sustainable change.
However, seven out of ten believe they have become more ethically responsible with age (71%).
The average person thinks about how they might have made other decisions in the past — like not being so wasteful, being more mindful, etc. — three times a week.
Over the past year, Americans have taken small steps in their daily lives to do the right thing, such as starting conversations with their loved ones about their decisions or prospects (39%), donating clothes (37%), and buying organic products (36%). %).
Other regular habits include avoiding garbage (51%), recycling (49%), and using compostable food materials (cutlery, plates, cups, etc.) (46%).
Even if they do their best, three out of four agree that no one can make the “right” decisions all the time (76%), and the same percentage think people should forgive others who make decisions they find questionable from an ethical point of view (78%).
The average person admits to doing something known to be “wrong” three times a week, such as throwing away glass instead of recycling it, or throwing rubbish on the ground.
Interestingly, Baby Boomers would be the hardest on themselves if they deviated from their goals (15%).
“We believe everyone should have a seat at the table to be welcomed with open arms and a cup full,” says Melissa Rakos, Chinet® Brand Manager. “As part of our 2030 strategy, we are committed to ensuring our products are recyclable, compostable or reusable to help consumers enjoy gatherings knowing they are taking steps towards being more sustainable.”
When asked about the companies and brands they want to support, most Americans said it’s important that they share the same values (73%).
Gen Z (77%) and Millennials (82%) are especially inclined to talk about it, while Gen X (19%) and Baby Boomers (33%) respondents said it doesn’t matter.
Nearly half of all respondents stopped supporting or using a brand because their values didn’t align with what they said or did (48%), with the average person leaving five brands behind.
“Sometimes hosts need a simple solution. As consumers seek to take small steps in their daily lives to do the right thing, they need to have options that support these initiatives,” Rakos said. “Hosts and guests don’t have to worry about sacrificing convenience for sustainability. Using products made from recycled materials and getting rid of non-recyclable foam materials entirely is an easy way to start making these changes in your daily life.”
This random, dual survey of 2,000 Americans in total was commissioned by Chinet between February 21 and 24, 2023. It was conducted by a market research company. One Pollwhose team members are members Society for Marketing Research and have a corporate membership in the American Association for the Study of Public Opinion (AAWA) and the European Society for Public Opinion and Market Research (ESOMAR).